RED makes it to the finals at the 5th edition of the YANMAR YWK Convention

RED System is the digital platform designed by HIMOINSA to give the company's entire sales and distribution network access to the latest technical and marketing information at all times, making it possible to create offers and track projects anywhere in the world.



The company presented this project at the YWK Convention, held in Osaka, Japan, on 9 March, with the aim of showcasing the most innovative and most far-reaching projects developed by YANMAR Group companies. 

At this year's Convention, RED System was a finalist in the 'Challenge' category, standing out as a comprehensive management tool for distribution and sales teams.



From the initial project analysis phase, the team designed the tool as a digital platform capable of offering support to business, creating a universal format for offers and an automatic system that can synchronise product changes in real time

RED integrates the product and the price in one system via its configuration tool, in five simple steps, producing an automatic offer that is then turned into product reports with the whole portfolio, including options.  




RED System now has more than 500 users who have made around 26,000 sessions. The recording of new projects has been exponential in recent months, currently standing at 8,335. The RED project is still in its roll-out phase, so these figures are expected to double in the coming months, with the whole HIMOINSA worldwide sales and distribution network potentially forming part of the platform.